Beginning March 30, The LAB Miami and Navigate, their in-house accelerator program, will be launching an 8-week bootcamp titled, The Startup Go To Market Strategy: A Framework for Early-Stage Startups to Launch and Scale.
A proper go to market strategy is critical for startup success. It helps teams think through many of the elements involved in positioning and selling the product or service.
When done properly it provides a framework for success and answers questions like: Who should we target first? How much should we be spending on ads? And, what channels (PPC, SEO, Social, etc) should we use to drive sales?
“Partnering with Navigate has been a huge win for our members and community of entrepreneurs. For years we’ve received inquiries and demand for the services which the Navigate team offers, namely help with startup launch and access to resources. This new service offering really brings everything full circle and will help countless entrepreneurs realize their full potential.” said Rachael Bickford, Managing Director of The LAB Miami.
Over the course of 2 months, we’ll review the framework that Navigate Founder Pedro Sostre has used to drive over $100M in revenue for early stage startups.
“Unfortunately, most small business owners and first time founders don’t take the time to create a proper go to market strategy. Instead of working from a well-thought out plan, they make decisions “from the gut” and inevitably end up floating through their business journey without a clear plan for success.
I’m very excited that we are able to launch this with The LAB Miami and give attendees a tactical action plan to improve sales, launch new products, re-launch their brand, or move existing businesses into new markets.”
To register for this free bootcamp, visit https://www.navigate.capital/bootcamps/go-to-market-bootcamp