Back To Work | How To: Develop An Authentic And Compelling Personal Brand

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Sep 15

Back To Work | How To: Develop An Authentic And Compelling Personal Brand

September 15 @ 5:00 pm - 6:30 pm EDT

This session is part of Back To Work | Relaunch Your Career Post-Pandemic, a free week-long summit with the aim of getting your Career Back in Shape! Check out the full schedule here!

Experimenting with your personal brand? Thinking about reinventing yourself? Looking to get to the next level?

In this webinar, you’ll get your brand into tip top shape so that you become confident wherever you go, stand out during interviews, make networking easy, and set yourself up to become influential in your field.

Personal Branding is how you package yourself and communicate your unique skills and the value you bring to an organization. Strategically building your brand and taking control of it will effectively position you as an authority in your domain and a person of influence. A strong brand will open massive opportunities, ultimately resulting in career acceleration.

This webinar is designed to help you start thinking about your Personal Brand and provide you with practical steps on how to start building and communicating both online and offline, who you are, what you do, what your core strengths and skills are as well as the value you can bring to a company.

You’ll walk away from this interactive event with practical steps on how to build and communicate your authentic personal brand – both online and offline


  • Identify and Articulate what differentiates you from the rest

  • Understand your unique strengths and brand key words

  • Build an impactful ‘offline’ presence & Positive First Impressions

  • Build a Powerful and Impressive Online Presence

  • Strategies of promoting your brand to potential clients, investors and employers

  • Create and Communicate your “brand slogan” – your elevator pitch

  • Effective Networking techniques to promote your personal brand