How to sell technology — even if you hate selling

If you want to succeed as a tech entrepreneur and hook the world on your idea, you have to be your own biggest cheerleader. Maybe you think you hate selling, but that’s simply not an option and certainly doesn’t need to be the case — we’ll show how to get over it and unleash your inner Steve Jobs!

Our next BLT webinar is a live Q&A session where we’ll discuss how to magnify your inner sales talent and present your product successfully, whether you’re an owner, manager, or technologist. Our guest speaker, B2B sales expert Graham Bell, will share some of his trade secrets for becoming a sales mogul and building a stronger technology brand.

We’ll also cover:

— The simple process to go from an “I hate selling” mindset to loving it
— The payoff of reimagining yourself in a sales role
— How your idea of what a good salesperson is may be the polar opposite – and suit you perfectly
— What to do if your prospect doesn’t need your product
— Ways to help your team embrace sales as part of the job