At 15, Alberto Centeno was pedaling across Valencia, Spain with a backpack full of party tickets. By night, he was making sales; by day, he was learning how to turn chaos into cash.
Fast forward a decade, and that teenage tycoon is now the CEO of Fourvenues, a fast-growing software platform that aims to become the “Amadeus of nightlife,” helping clubs, bars, and event promoters manage everything from ticketing and tables to finances and staffing.
Centeno told Refresh Miami that the idea came from his early frustration with the manual side of nightlife promotion. “I was spending hours in Starbucks giving tickets, receiving money, managing Excels,” he said. “I realized we had platforms for selling tickets, but nothing that actually managed the business behind it.”
That problem led to the first version of Fourvenues in 2018, a platform designed to bring structure to one of the most unstructured industries in the world.
The early years weren’t glamorous. “We almost went bankrupt during COVID,” Centeno said. “But those hard months were the seed of the company we are now.” The team rebuilt the product from scratch, aligning it with the new post-pandemic reality – one where digital coordination became essential for nightlife operators trying to recover.
Since then, Fourvenues has grown at a remarkable pace. The company has multiplied revenue 32-fold since 2021 and now employs about 180 people across Spain, the Middle East, and the U.S. “We’re growing about 90% each year,” Centeno said, “but the focus is not just growth, it’s sustainable growth.”
That discipline seems to be paying off. Fourvenues has raised roughly €10 million in total funding and attracted investors who, Centeno said, “believe in the long-term vision of professionalizing the industry.”
Now, that vision is going global. Centeno recently landed in Miami to lead Fourvenues’ U.S. expansion.
“We realized the problems venues face in the U.S. are almost identical to those in Europe or Latin America,” he said. “For us, the U.S. is a huge market where everything we do can have three or four times more impact.”
Miami, he added, was the natural starting point. “It’s iconic for entertainment, it’s growing fast, and there’s a cultural fit coming from Spain,” Centeno said. “Plus, there’s incredible talent here.”
As for what’s next, Centeno wants Fourvenues to become “the ERP of nightlife.” The platform already includes tools for ticketing, guest lists, budgeting, CRM, and invoicing, but he sees it evolving into a single operating system that connects every aspect of an operator’s business. “Just like SAP or Oracle did for other industries,” he said, “we want to do for nightlife.”
Still, he insists that tech alone isn’t enough. “We want to be more than a software company. We act like consultants, hand in hand with our clients, helping them align data with strategy,” he said. “That’s where the real value is.”
Fourvenues is also bringing its flagship industry event, Fun Business Days, to Miami next year. The conference – founded in Valencia and now drawing over 3,000 attendees – will make its U.S. debut to connect nightlife leaders from across Europe and the Americas.
“We want to connect the knowledge from places like Ibiza, Mykonos, and Dubai with Miami, New York, Vegas, and LA,” Centeno said. “The goal is to help everyone in this industry operate smarter.”
When he’s not working, Centeno’s already blending into Miami life. “Miami has everything,” he said. “Great food, great people, and great parties. For us, it’s the perfect place to build.”
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